In September of 2020, Thornton Pianos in Dublin launched a series of live streaming performance videos to showcase the exceptional sound of Ritmüller pianos and to provide a virtual performance space for some of the best emerging and No.1 selling artists in Ireland.
Featuring the Ritmüller Superior RS122 and Ritmüller Classic R9 Grand, the first 12 videos have now amassed over 260,000 views across all channels, including Facebook and YouTube. A selection of the videos can be viewed on the Ritmüller website at https://ritmullerusa.com/news/.
“This video series exemplifies how Ritmüller pianos, with their distinctive European sound and character, are truly an artist’s instrument, said Pearl River’s Global Director of Sales & Marketing Leng Tshua. “It’s reflected in our rising European sales as performers are growing to appreciate our combination of traditional craftsmanship and high-end components with the most advanced technologies and processes to produce German sonic characteristics and touch.”
Established in 1956, Pearl River Piano Group has become the largest piano manufacturer in the world, producing over 150,000 pianos a year, with a global market share of over 30%. Pearl River Piano Group builds pianos under the Pearl River, Ritmüller, and Kayserburg brands.